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Link: One-Click Unsubscribe by Dennis Dayman

published on ,
updated on

On Deliverability.com Dennis Dayman publishes a very interesting article on the good practices of unsubscribe as recommended by the American Can-Spam.

He uses as an example an unwanted email from Kodak that he received at one of his addresses.

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Jonathan Loriaux Avatar
Jonathan Loriaux
I've been involved in email marketing for over ten years, and my career path began on the technical side (email campaign integration) before moving on to sales (as an eCRM expert) and finally marketing consultancy. For the past 9 years, I've been the author of the Badsender.com blog. Emailing isn't just an expertise, it's truly become my passion, which is why Badsender is now my main activity, with the creation of an emailing consulting business linked to the site.
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