The emailing platform Dolist publishes a brand new white paper on the subject of trust. A good opportunity to recall the French legislation on data collection and best practices.
Excerpt:
"39 % of executives feel they lack legal knowledge about the use of personal data in business.
It is clear that many companies collect data without always questioning their compliance. Restoring trust and ultimately maintaining a lasting relationship with customers are crucial issues for e-mail marketing and digital marketing as a whole.
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On the menu of this white paper:
- The French legislative context
- It all starts with the collection
- Throughout the customer life cycle
About Dolist Dolist.net is an e-mail marketing specialist, offering solutions and services for e-mailing, SMS sending and transactional e-mails. Available 24/7 via the Internet, its two SaaS (Software as a Service) platforms, Dolist-V8 and DolistEMT, provide advertisers with all the necessary tools to carry out their e-mail marketing operations.
