A subject that is still talked about, and rightly so. This white paper from Dolist presents you the main lines of the adaptation of your email campaigns for mobile, but also (and especially) tons of figures of which you will find an extract below.
Jean-Paul Lieux, Associate Director of Dolist:
"A lot of ink has been spilled on the subject of mobility and techniques have evolved significantly since our first white paper on mobile e-mail in 2010. Between abuse of language and opaque techniques, it seemed essential to us to take stock, to approach the subject simply to make it understandable by all and to deliver our knowledge and know-how in the field.
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About Dolist Dolist is an e-mail marketing specialist, offering solutions and services for e-mailing, SMS and transactional e-mails. Available 24/7 via the Internet, its two SaaS (Software as a Service) platforms, Dolist-V8 and DolistEMT, provide advertisers with all the necessary tools to carry out their e-mail marketing operations.
