Badsender

Infographic: Transactional email, a new insight into its power

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At Badsender, we're convinced that the future of email marketing will largely involve the use of transactional emails and other notifications. Incidentally, the same philosophy (with the same performance) can also be applied to SMS (which is making a strong comeback for certain types of transactions), mobile notification, internal messaging on your websites...Thefollowing infographic was realized by Email Monks (Email Marketing Agency) in collaboration with Avari (email content personalization specialist). It outlines some of the main arguments in favor of transactional email and will give you some inspiration on the subject.

The infographic

transactional-email-infographic-web 

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The author

Jonathan Loriaux Avatar
Jonathan Loriaux
I've been involved in email marketing for over ten years, and my career path began on the technical side (email campaign integration) before moving on to sales (as an eCRM expert) and finally marketing consultancy. For the past 9 years, I've been the author of the Badsender.com blog. Emailing isn't just an expertise, it's truly become my passion, which is why Badsender is now my main activity, with the creation of an emailing consulting business linked to the site.
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