As you probably know, IBM bought Silverpop a year ago. This year, you will start to hear about the solution on the French territory, and the first related event will be a seminar organized on May 21, 2015 in Lille.
On this occasion, Badsender will have the chance to introduce the seminar on the theme "Trends in eCRM and customer experience".
On the program:
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- 8:30 am - Welcome
- 9:00 am - Trends in eCRM and customer experience, Jonathan Loriaux, Emailing and eCRM Consultant, Badsender.com
- 9:30 am - Silverpop, IBM's cloud-based solution for managing multi-channel marketing campaigns and customer knowledge
- Vladimir Mosewicz, Business Development, IBM Experience One
- Vincent Perrin, Senior Solutions Consultant, IBM Experience One
- 10:30 am - Closing
The place is still to be specified, but it will be in Lille. On the other hand, registrations are open.
