News flash: Actito announces its first contract signatures in France

actito-squareA little more than 8 months ago, Badsender realized an interview with Marc Désenfant on the occasion of the launch of Actito in France. In the last few weeks, in addition to existing customers in France (Kia, Randstad, ...), Actito has just made two consecutive announcements.

The first of these announcements is the signature of a contract with the Zannier group. The group specialized in children's fashion (Z-generation, Absorba, 3 apples, Catimini, ...) will use Actito's campaign management and marketing automation solutions.

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The second announcement is the signing of a similar contract with La Grande Récré. The choice was made at the end of 2014 by the retailer specializing in the sale of games and toys, and the first campaigns were released in March 2015.

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