Badsender

Case study: Implementation of a marketing automation strategy for Costes-Viager.com

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For once, we have the opportunity to present a case study of our emailing agency and eCRM. This is the case of Costes-viager.comCostes-Viager.com is a leading company in the field of life annuity real estate transactions. Like any real estate website, Costes-Viager.com sends email alerts to people looking for properties. The particularity here is the low knowledge that the general public has of the principles of life annuity and the fact that part of their audience is made up of investors.

This presentation is designed to teach you best practices in strategic thinking for your business. marketing automation with examples from our collaboration with Costes-Viager.com.

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The author

Jonathan Loriaux Avatar
Jonathan Loriaux
I've been involved in email marketing for over ten years, and my career path began on the technical side (email campaign integration) before moving on to sales (as an eCRM expert) and finally marketing consultancy. For the past 9 years, I've been the author of the Badsender.com blog. Emailing isn't just an expertise, it's truly become my passion, which is why Badsender is now my main activity, with the creation of an emailing consulting business linked to the site.
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3 responses

  1. jonathan Avatar
    jonathan

    Hello the dream team,

    Small question what is a deactivation program? I'm not sure I understood it correctly.

    Thank you

  2. Marion Avatar
    Marion

    Hello,
    I can't read the presentation.

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