Badsender,

Experts in email marketing, deliverability and marketing frugality

Promoters of more responsible marketing

Does emailing give you a hard time? You're not alone! Badsender, a group of 10 experts in emailing, deliverability and marketing sobriety ready to support you in all your email-related issues and align your practices with your values.

In the form of articles, guides, lives, podcasts and newsletters, we we share all our knowledge to help you increase your expertise, free of charge (or just a little bit of love). "In life, you have to share. The more you give, the more you get... " JCVD.

We save you time (and money) by finding the solution best suited to your organization and your needs. (not the other way around) to streamline your email production. Whether it's through a mega HTML template, your router's email builder, a framework, or the email builder LePatron.

Badsender team

We cover the entire email chain : tool selection, deliverability, strategic advice, writing, design. Of course, we also talk about the carbon impact of campaigns, eco-design, accessibility, editorial lines and new narratives. We can't help it.

Badsender's References

We've supported them, and they loved it. Explore our client cases for modular email template and email design system , as well as our assistance in choosing a new email campaign management tool.

"I appreciate the consistency between the initial promise and the delivered result, as well as being able to rely on an email marketing expert who is autonomous and resourceful."

Bertrand Fons - Effy

"Thanks again for the audit and this great restit'!"

Clara Cerdan - Mediapart

"We are delighted with the support of Marion, Olivier and Thomas on these subjects and recommend Badsender for any need concerning e-mailing.

Ebra Groupe

"Accompanied by a new strategy focused on customer engagement, this change has resulted in a noticeable increase in our readers' engagement."

Romain Nicolle - L'Équipe

"Marion and her team have fully met our expectations, both in terms of "emailing coaching" on an ongoing basis, and in terms of more substantial support for a CRM tender! Pedagogy, professionalism, seriousness, smiles and jokes are the key words of our collaboration. We highly recommend Badsender for all your emailing needs - you can go there with your eyes closed!"

Sarah Leroy - WWF

"We moved forward efficiently in project mode with Badsender. They supported and advised us in setting up the design system, and trained us in the use of the Brevo tool".

Manageris

Our working tools within the agency

We use the tools you already have on hand, or those that best suit your needs. Here are just a few of the solutions we're accustomed to using... but we're not above using others.

Coaching email marketing

Our raison d'être:

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We support organizations that want to take responsibility for environmental urgency and ethical concerns. We help them align their communication and marketing with their values. Our goal? To ensure that committed brands benefit from the influence they deserve.

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Badsender's Commitment

#zerocarbonemail

Changing the industry to change the system: including an expiration date in emails

Billions of commercial emails are stored indefinitely in data centers around the world. This project aims to reduce the volume of these messages stored for no reason.

#sobriety

#marketing

Let's evolve consciousness by learning from others

There is no sober marketing without a sober business model. In our podcast, But in concrete terms, how do you make the transition?In this section, we interview transition players from different business sectors to share details of each stage of their approach.